News

20th June 2019

IFPI joins a broad coalition of industry stakeholders to tackle stream manipulation

IFPI has joined a broad coalition of major and independent labels, publishers, DSPs and artist organisations in signing up to an industry “code of best practice”.

The code aims to detect and prevent stream manipulation as well as mitigate its effects in the marketplace.

The code outlines guidelines for stopping inauthentic plays on streaming services that are designed to manufacture improved chart positioning, market share, royalty payments and more.

Read the code here.

Commenting on the issue of stream manipulation, Frances Moore, IFPI CEO, said:

“Stream manipulation can undermine the accuracy of charts and, ultimately, the accuracy of royalty payments from streaming services to music creators. Those who create music – from artists and songwriters to labels and publishers and beyond – must be remunerated fairly and accurately for their work and investment. Any stream manipulation undermining that fairness cannot be tolerated.

“We are committed to working with stakeholders across the broader music community to prevent stream manipulation.”

For further information please contact:
press.office@ifpi.org / +44 (0)20 7878 7979

Twitter @IFPI_ORG

IFPI and its German national group @BVMI_music today announce successful action against likeservice24 de in Germany, a widely-used website engaged in illicit music streaming manipulation services https://www.ifpi.org/music-groups-successfully-act-against-streaming-manipulation-site-likeservice24-de-in-germany/

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In 2020 music consumption rose for a 6th consecutive year, an 8.2% rise on 2019, with fans turning to music to get through 2020. There were 139 billion audio streams, with growth fueled by streaming and by label A&R and marketing investment. Read more: https://bit.ly/3pHR6Yg